DIY Your blog

Create your own blog using WordPress. In this course, we will create your blog, learn how to create and manage categories, and how to format posts for the web.

WordPress is a free and open-source content management system (CMS) you can use to host many different types of websites, including blogs, portfolios, and business websites.

Chapter 1 : Domains, Hosting + Set-up

In this chapter, we’ll explore the different types of website builders, how to purchase domains and hosting, best practices for domain names and install WordPress on a domain.

Chapter 2 : Themes + Customizing Your Theme

In this chapter, we’ll install the Divi theme, a powerful design framework with a visual editor, and set-up the visual look of your site including logos, fonts, and colours.

Chapter 3 : Creating Pages, Categories + Menu

In this chapter, we’ll create the 5 pages you need for a basic blog design, including the home, about, and 3 category landing pages. We’ll also clarify your navigational map and build a menu.

Chapter 4 : Editorial Calendar

In this chapter, we’ll discuss how to create a seasonal editorial calendar for your blog, and plan your evergreen content posts.

Chapter 5 : Understanding SEO + Traffic

In this chapter, we’ll discuss blog search engine optimization and simple steps you can take to add keywords and drive traffic to your site.

Chapter 6 : Next Step Notes

In this chapter, we’ll discuss adding analytic tools, pay-per-use advertising to drive traffic, and adding an e-mail newsletter.

Holly LaRochelle


A Digital Marketer, Trainer and Business Coach who helps creative women entrepreneurs build and grow profitable, sustainable digital business.

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